Internal tooling
The screens your team lives in, built to be quick and quiet.
Reporting, operations, approvals, and admin. Internal tools that respect the people who use them eight hours a day.
What is included
Every engagement covers the whole job.
Workflow mapping
What people actually do, how often, and where the time goes.
Data layer
Queries, aggregation, and caching so screens load instantly even over large datasets.
Interface
Dense where it should be, calm where it can be. Keyboard shortcuts for the frequent actions.
Reporting and dashboards
The few numbers that matter, with the ability to drill into why.
Roles and audit
Who can see and change what, with a record of every change.
Integrations
Pulling from and pushing to the systems the business already runs.
Overview
Internal tools are used more than any customer-facing product a company owns, and they are usually the least designed. Slow tables, unclear states, and workflows that require three tabs open at once.
We build internal tools with the same care as public products: fast data, keyboard-friendly interfaces, sensible defaults, and the reporting that lets people make decisions without exporting to a spreadsheet.
Approach
How we build internal tools
We optimise for the hundredth use, not the first. That means speed, predictability, and interfaces that reward people for learning them. Charts are chosen for the question they answer, not for decoration.
- Next.js
- TypeScript
- PostgreSQL
- ClickHouse
- Redis
- Tanstack Table
- Recharts
- Node.js
How it runs
A typical internal tool build
How an operations screen goes from a spreadsheet habit to a tool people prefer.
- 01
Watch the work
A day with the team that will use it, noting every workaround.
- 02
Design for frequency
The most common action gets the most attention; rare ones stay simple.
- 03
Build with real data
Against a copy of production data from the start, so performance problems appear early.
- 04
Roll out, then refine
Side by side with the old process for a period, then switch.
Questions
Things clients ask before they start.
Yes, read-only or read-write as appropriate, with care taken not to affect the systems that depend on them.
Related
Usually built alongside.
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Custom software
Software shaped to how a business actually operates, for when off-the-shelf tools stop fitting.
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Automation
Intelligent automation systems that move information between tools and flag what needs a person.
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API & integrations
Connecting the systems a business already runs: payments, ERPs, CRMs, logistics, messaging.
Have something in mind?
Talk to us about dashboards & internal tools.
Talk to us about dashboards & internal tools.Websites, apps, and digital products engineered around your ambition.